Tag: announce

IBM, Mediaocean announce blockchain consortium to tackle what’s wrong with ad tech

IBM, Mediaocean announce blockchain consortium to tackle what’s wrong with ad techThe effort, expected to launch by the end of this year, will track transactions on real-time programmatic platforms. The post IBM, Mediaocean announce blockchain consortium to tackle what’s wrong with ad tech appeared first on Marketing Land. Please visit Marketing Land for the full article. Source... Read More »