Tag: important

Now That the Subject Line is So Important, Now What?

Now That the Subject Line is So Important, Now What?I’m not sure you’ve noticed, but the rules about subject lines on blog posts have changed. You now have approximately the subject line plus the first two lines of your post to earn someone’s full attention. If that’s true, now what? Subject Lines as Drivers of Eyeballs It’s not that the subject line has to... Read More »

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